Why Vidicom and CEO Christy Ferer will fail your business

If you are PR professional or a brand manager, it would be in your best interest to perform serious due diligence before working with Christy Ferer companies Citybuzz or Vidicom.

Why Vidicom & Christy Ferer are the wrong choice for financial companies

Just read info on Vidicom trying to sell their "services" to financial companies. The unfortunate issue is that Vidicom and CEO Christy Ferer obviously don't understand media distribution and online traffic.

Vidicom and Christy Ferer do not understand media distribution

Does Pepperidge Farm Puff Pastry not care about their Facebook fans and customers? The Christy Ferer company, Vidicom,  appears to be bogus and having no clue of what they are doing.

Just note this: Puff Pastry has about 165,000 Facebook Fans. Vidicom CEO Christy Ferer claims millions of impressions and viewers for the Puff Pastry webcast on Facebook, in fact she even tries to take claim to any Facebook tactic by Puff Pastry despite the Vidicom webcast for Pepperidge Puff Pastry only being seen by less than 200 viewers (check out the stats on the right side for Ustream which is what was used for broadcasting on Facebook). And in actuality, the Vidicom channel on ustream has less than 11,000 views in total -- at the bottom of the page on ustream -- that's all their Ustream videos they've done. All of them! So, Pepperidge Farm Puff Pastry paid Vidicom to show their Ustream video to less than 200 people? Hmmmmmmm...... And how do you get over 2.5 million people from 165,000 Fans? They don't explain because they don't know if that really happened or how it could.

Um, that's not distribution, impressions, or reach. Be smart, and be sure whatever company you work with is competent. Clearly, Vidicom and Christy Ferer were not with Pepperidge Puff Pastry.

Citybuzz NYC Matters Contest and why companies should reconsider buying spots on Citybuzz

Most likely many of you may not have heard of Citybuzz or its NYC Matters Contest. It is for precisely this reason that if you are a business considering advertising with Vidicom or Citybuzz, you take in the available info... Apparently Citybuzz can't market itself, how can they market your business? When Citybuzz launched its NYC Matters contest about a week ago it's main avenue for promotion was PR wires. To date, the contest has fallen flat on its face. When it launched Citybuzz had 815 facebook fans, now 840. Horrible Facebook fan growth. How can citybuzz help your company? There's been hardly any real editorial or press coverage of this contest despite claims that Jetblue and Bloomingdales are partners. Why haven't those companies pushed out p.r. for this? Who wants to be associated with a website like citybuzz that according to compete.com only gets about 1,500 visitors a month? It's real simple: Citybuzz can't help its own marketing and advertising initiatives, how are they going to help you and your business?

Citybuzz in hotels and Citybuzz on JetBlue... is it worth it?

Vidicom, video production company whose CEO Christy Ferer always seems to be tied up in litigation cases, also peddles low quality out-of-home network Citybuzz as an insider's guide for travelers... But travelers can small bullsh*t a mile away and know that the companies on Citybuzz pay to be on there. That is, the coverage is not legit, it's not real editorial. That's why Citybuzz doesn't have a real audience. That's why they have less than 1000 Facebook fans and the network has been around for decades. NO ONE WATCHES IT! ANYWERE. No one watches Citybuzz on jetBlue or Citybuzz Hotels... Brands should save their money. Citybuzz is not worth it.

Is the cat out of the bag on Christy Ferer and Vidicom?

Looks like companies and potential clients should be weary of working with Vidicom or Citybuzz... Is Vidicom an honest company? Does Citybuzz deliver for advertisers?