Monday, November 26, 2012

Citybuzz NYC Matters Contest and why companies should reconsider buying spots on Citybuzz

Most likely many of you may not have heard of Citybuzz or its NYC Matters Contest. It is for precisely this reason that if you are a business considering advertising with Vidicom or Citybuzz, you take in the available info... Apparently Citybuzz can't market itself, how can they market your business? When Citybuzz launched its NYC Matters contest about a week ago it's main avenue for promotion was PR wires. To date, the contest has fallen flat on its face. When it launched Citybuzz had 815 facebook fans, now 840. Horrible Facebook fan growth. How can citybuzz help your company? There's been hardly any real editorial or press coverage of this contest despite claims that Jetblue and Bloomingdales are partners. Why haven't those companies pushed out p.r. for this? Who wants to be associated with a website like citybuzz that according to compete.com only gets about 1,500 visitors a month? It's real simple: Citybuzz can't help its own marketing and advertising initiatives, how are they going to help you and your business?

Wednesday, November 7, 2012

Citybuzz in hotels and Citybuzz on JetBlue... is it worth it?

Vidicom, video production company whose CEO Christy Ferer always seems to be tied up in litigation cases, also peddles low quality out-of-home network Citybuzz as an insider's guide for travelers... But travelers can small bullsh*t a mile away and know that the companies on Citybuzz pay to be on there. That is, the coverage is not legit, it's not real editorial. That's why Citybuzz doesn't have a real audience. That's why they have less than 1000 Facebook fans and the network has been around for decades. NO ONE WATCHES IT! ANYWERE. No one watches Citybuzz on jetBlue or Citybuzz Hotels... Brands should save their money. Citybuzz is not worth it.